More Negotiation Strategies
The book starts here: Negotiation
Skills And Techniques Of Master Negotiators.
We continue with four more negotiation strategies and techniques
you might use. I personally cannot imagine using emotional outbursts
as a negotiating technique, but I have seen it work when used
by others, and we need to at least know these tricks and tactics
to defend ourselves against them.
4. Exclude Competition
If you could exclude competition in any negotiation, you'll
have a better chance of getting what you want, right? How do
you do that? Start by never mentioning competition to the other
side. It's possible they don't know all their options, and it's
not your job to enlighten them.
At the negotiating table, be ready to confront the competition
head-on, when the other side brings it up. In the carpet cleaning
business for example, an owner could politely dismiss the competition
when it is brought up. He could say something like, "They're
okay, if price is all that's important to you. Of course, they
can't clean as deep with their machines. If you want the deepest
cleaning and at a temperature that kills dust mites and other
things in the carpet, you have to have a machine like ours, and
fully trained technicians."
5. Extreme Initial Positions
Of all negotiation strategies, this is perhaps the best known,
but most are afraid to use it. A real estate investor I was talking
to the other day told me,"If you aren't embarrassed by your
offer, it isn't low enough." He's made millions in real
estate, so I think he's worth listening to.
Many years ago I sold a car. A nice guy, after crawling under
and inside the car, offered me half of what I was asking. I said
no, and he left his phone number, in case I changed my mind.
As he drove away, I wondered what was wrong with the car, and
I was suddenly hoping I could get just a bit more than that half-price
offer. My expectations had been altered quickly. Fortunately
another person gave me the full asking price before I decided
to pick up that phone.
6. Emotional Outbursts
I remember sitting there at a real estate closing years ago.
The older man who was buying the house for his daughter was told
he would have to pay for the propane left in the tank, as is
standard when buying a propane-heated home. He stood up, and
started shouting, "I'm not paying for anything like that!
We didn't agree to that! You can't expect me to pay..."
The seller was desperate to sell, and began to cry. The other
agent explained to the old man that it was simpler this way,
and that he'd have to buy propane in any case, if the tank was
empty. The seller just said, "Fine, I don't care. He can
have the propane," and that was the end of that.
I don't know if the old guy meant this as a negotiating technique,
or was truly upset, but it saved him another hundred dollars
or more. I can't really recommend this as a technique, but you
should know that it is taught as one, and it may be used against
you.
7. Build Trust
Building trust can help keep things going smoothly, and help
you get what you want in circumstances where the other side might
doubt your intentions. So how do you build trust?
Telling the truth is a start, of course, but you can also
approach this in a more active way. Make it a point to promise
things that you can easily follow through on. This could be as
simple as saying, "I'll get that information to you by tomorrow
morning," or "I'll tell you what. I know time is crucial
to you on this matter, so I'll have those reports delivered to
your accountant in person by this afternoon."
The point is to let them know what you'll do, and then do
it. Just delivering the reports without first saying you'll do
it won't be as effective for building trust. There are subliminal
techniques for building trust, but honest action is the most
convincing negotiation strategy. In other words, find things
to promise, and be sure to follow through.
Continues here... More
Negotiation Tactics - The next four on the list.
Negotiation Skills
| More Negotiation Strategies |